Tough Cookie
Illustration | UX/UI | Brand Identity
Tough Cookie is a mobile bakery truck that sells criminally delicious baked goods made by rehabilitated convicts. Former inmates gain valued workplace skills that helpthem to gain meaningful employment and lower their chances of recidivism. This app allows users to track the location of the truck, place pickup orders, and collect reward points to use on future purchases.
LOGO
Initial logo concept sketches.
Typographic experimentation.
Carving Tough Cookie mascot stamp.
Printed stamp carving.
Digitally adjusted scan of stamp carving. Progression of digital adjustments.
Final Tough Cookie logo design.
Final Tough Cookie logo design with alternative marks and color palette options.
Wireframes
Sketched wireframes
Adobe XD wireframes
